At A Glance

Combined Audience:

123,000+

Monthly Page Views:

50,800

opt-in subscribers

105,000+

webinar icon

Digital Forum Registrants:

720

per event

webinar icon

Executive War College:

1,000+

attendees

Newsletter Subscribers:

28,783 – 37,504

Global Audience Breakdown**

Our Audience is...

employed by

  • Hospitals
  • Private Labs
  • Reference Labs
  • Clinical Research Institutes
  • Clinicians' Offices
  • Contract Research

specialized in

  • Cancer Research & Diagnostics
  • Clinical Chemistry
  • Diagnostics
  • Genetics and Genomics
  • Infectious Disease
  • Microbiology
  • Pathology
  • Point-of-Care Testing
  • Toxicology

at every stage of their career

  • Clinical Researcher and Professor
  • Lab Manager/Supervisor
  • Laboratory Director
  • Medical Laboratory Scientist/Technologist
  • Pathologists & Pathologists' Assistant

What topics and technologies most interest our readers?

applications

  • Biobanking
  • Blood banking
  • Cancer
  • Cardiovascular
  • Disease
  • Cell biology
  • Clinical chemistry
  • Clinical trials
  • Diagnostics
  • Drug testing
  • Hematology
  • Immunology
  • Infectious disease
  • IVD
  • Microbiology
  • Molecular diagnostics
  • Neurology
  • Pathology
  • Precision medicine
  • Prenatal testing
  • Public health
  • Toxicology
  • Transfusion medicine
  • Urinalysis
  • Vaccines
  • Women’s health

technologies

  • Artificial intelligence
  • Assays/immunoassays
  • Automation
  • Biomarkers
  • Cell & tissue culture
  • Clinical analyzers
  • Companion diagnostics
  • Flow cytometry
  • Gene editing
  • Gene therapy
  • Genetics & genomics
  • Histology
  • Informatics
  • Lab-developed tests
  • LIS/LIMS
  • Liquid biopsy
  • Mass spectrometry
  • Next-generation sequencing
  • Organ-on-a-chip
  • PCR/qPCR/ddPCR
  • Point-of-care testing
  • Proteomics

MANAGEMENT

  • Asset management
  • Business & revenue
  • Career development
  • Certification
  • Communication
  • Compliance
  • Lab design
  • Lab safety
  • People management
  • Quality control
  • Regulatory issues
  • Reimbursement
  • Staffing & hiring
  • Training
  • Workflows

Data sources: *Google Analytics for 2023, **Google Dashboard current metrics, ***Publisher’s own data for 2023

Ready to build your campaign?
Get in touch.