Pay-Per-Lead
Work with our marketing and clinical writing teams to develop a targeted Pay-Per-Lead campaign designed to generate high-quality leads and build your sales pipeline.
You Receive:
- Custom landing page on ClinicalLab.com developed by our marketing and clinical writing team
- Advertiser-provided lead gen content (article, app note, etc.), or work with our creative services team to develop something new
- Targeted promotions across Today’s Clinical Lab‘s digital channels to reach your ideal customers
- Weekly lead deliveries with full contact information for qualified leads at the lead level purchased
- Campaigns available for 25-100 marketing-qualified leads (MQL)
Choose from 3 Levels:
- 1. Marketing-Qualified Leads (MQL)
- » Global marketing leads
- » Up to 6 optional form fields on landing page
- 2. Targeting Marketing-Qualified Leads (MQL+)
- » Geographic or work area audience segmentation
- » Up to 6 optional form fields on landing page
- 3. Sales-Qualified Leads (SQL)
- » Geographic or work area audience segmentation
- » 1-2 required lead-qualifying questions and up to 10 form fields on landing page
» Qualifying questions are subject to TCL in-house review and approval. One question answered qualifies as an SQL lead.
